Global‑e and Shopify Markets
Introduction
The Global‑e integration uses the Shopify Markets functionality to provide a localised experience.
Warning
While some features can be safely customized, others must be set to their default configuration. Modifying features that must be left set to their default configuration can cause unpredictable system behavior.
This page describes the settings you can configure in contrast to those that Global-e manages on your behalf. In addition, it delineates the best practices you should follow to ensure that your system is stable and shows accurate information. Note that a separate market is created for each country.
Note
Global-e fully supports the new version of Shopify's unified markets.
Current System
When the first country is operated by Global‑e, clicking Markets shows the following screen:
The screen above is displayed for merchants whose configurations are managed by Global-e. The next section describes the updated platform, which lets users manage certain configurations on their own.
Global-e's Interaction with Unified Markets
The updated Global‑e integration uses the Shopify Markets functionality to provide a localised experience, giving merchants direct access to the Markets section in their Shopify admin. Shopify's evolution toward an increasingly unified approach to international, B2B, and POS (Point of Sale) retail operations under a single Market framework affects your configuration. This page describes how to maintain a compliant and seamless global marketing experience when configuring your settings.
Warning
Modifying these configurations can impact the market strategy defined with Global-e, such as pricing or duties and taxes management. See Global-e's Interaction with New Markets.
Each Market can have a localised subfolder. For example, /en-ca for Canada. Make sure that your merchant site is compatible with this structure; otherwise, modify the structure as detailed in Shopify's locale-aware URLs. Shopify's Shop Pay is disabled for all markets operated by Global‑e.
Global-e's Shopify integration streamlines cross-border sales by leveraging native Market features. Global-e manages the Market section on your behalf to operate each country according to its own setting and customization requirements.
The following figure describes the managerial division between Global-e and merchants:
The following lists describes the operational domain of the operated market settings:
Setting | Managed by | Can be Edited by Merchant |
|---|---|---|
Name | Global-e | No |
Active/Draft | Global-e | No |
Country assignment (Includes) | Global-e | No |
Currency | Global-e | No |
Price rounding | Global-e | No |
Exchange rate | Global-e | No |
Catalog | Global-e | No |
Price coefficient | Global-e | Only Global-e admins. |
Fixed prices | Global-e/Merchant | Consult with your Customer Success Manager for the necessary changes. |
Duties and import tax | Global-e | No |
Taxe display | Global-e | No |
Theme customization (online store) | Merchant | Yes |
Domain/language | Merchant | Yes |
Merchant Configuration Management
While Global-e manages your core market operations in the operated markets, you can adjust certain visual and experiential aspects on your own. It is important to know the difference between settings that you can safely modify, and those that should be managed by Global-e. Incorrectly modifying certain settings can lead to configuration conflicts.
The following table describes what settings you can safely configure, and what Global-e should manage:
Safe to Modify | Do Not Modify |
|---|---|
|
|
Warning
Modifying any of the Global-e managed settings can lead to unexpected behavior. If you need to modify these settings, contact Global-e to prevent disruptions to cross-border operations.
Note
We validate any configurations you modify that our administrators manage, and force replaces incorrect values with the correct ones.
Global-e and Shopify Markets
Global-e is in the process of exploring support for the following:
Additional Shopify Markets capabilities - B2B configurations and retail (POS) markets.
Hierarchies - A system that supports setting markets at the parent and child level, with children inheriting parent configurations.