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Site Customisation

This section does not apply to Shopify. For information about Shopify, see Shopify Native.

Welcome Pop-Up: Design and Configuration

Global-e’s Welcome Pop-Up allows merchants to present localized and branded messaging to shoppers upon arrival. This page provides a system description and a configuration procedure.

1. System Description
1.1 Overview

The Welcome Pop-Up displays a localized message to shoppers when they land on your store, helping communicate delivery eligibility, duties and tax logic, and any free-shipping thresholds. The pop-up supports full branding customization on desktop and limited, fixed-size customization on mobile.

1.2 Pop-Up Types

Desktop Pop-Up: A customizable pop-up supporting brand styling for fonts, images, background, and interactive elements.

Mobile Pop-Up: A simplified pop-up with fixed dimensions optimized for mobile devices.

Note

Following Google’s 2017 Mobile Pop-Up Penalty, the mobile pop-up is disabled by default. Merchants who enable it must comply with Google’s “non-intrusive” guidelines.

The following figure shows the Welcome Pop-Up screen on Desktop:

Welcome_Popup_Main_Logo_Callouts.png

The following figure shows the Welcome Pop-Up screen on Mobile:

Welcome_Popup_Main_Logo_Callouts_Mobile.png
1.3 Customizable Elements

The following table lists the customizable elements for Desktop and Mobile Welcome Pop-Ups.

#

Element

Customizable

1

Logo

Image

2

Title

Font style, font size, font color

3

Message text

Font style, font size, font color

4

Background

Background color, background image

5

Action Button

Font style, font size, font color; button color; button width; button height; button location coordinates (left, top)

6

Link

Font style, font size, font colour; link location coordinates (left, top)

7

Size

Pop-up height; Pop-up width

1.4 Localization Notes

The Welcome Pop-Up supports 27 languages. Edits made to one language do not update the others. For consistency, apply translated changes manually across all language versions.

1.5 File Format Requirements

Deliver your mock-up in one of the following formats:

  • PSD

  • XD

  • Online design (e.g., Zeplin)

  • Image (PNG or JPEG recommended; other formats supported)

  • PDF

1.6 Recommended Screen Dimensions

Desktop:

Element

Full Client Screen Size

Element Size

Checkout / Confirmation

W: 1920 × H: 1080px

W: 1000px – auto height

Welcome / Switcher pop-ups

W: 1920 × H: 1080px

W: 550 × H: 500px

Mobile:

Element

Screen Width

Element Size

Mobile Welcome Pop-Up

375 px

340 × 180 px (fixed)

1.7 Examples

This section may include branded examples of desktop and mobile Welcome Pop-Ups.

Example_Welcome_Popup_Pages.png
2. Configuring Your Welcome Popup Page

Caution

If you edit the text in one of the language versions, the text edits are only applied to that specific language version - the text in the other language versions remains unchanged. To avoid having language versions with inconsistent text, when you edit the text of a specific language, apply the same (translated) text edits to the remaining twenty-six languages.

Three placeholders for automatic text (Country, Shipping message, and Duties payment message) are incorporated in the default text. We advise that you use our automatic text bullets to convey to your shoppers a clear message about their shipping options as well as tax and duty payment.

To configure your Welcome popup screen
  1. Follow steps 1 and 2 in Accessing the Customization Page.

  2. Modify the following elements:

    • Default language setting menu located above the Preview panel.

      The English language version of the Welcome pop-up is viewed by site visitors from countries that do not have a localized (translated) version of the pop-up.

    • Automatic text (optional) to be used in your welcome popup message:

      • {Country} parameter: Informs shoppers that the goods can be delivered to their country.

      • {Shipping message} parameter: informs shoppers about the lowest cart range required to qualify for free shipping to their country.

      • {Duties payment message} parameter: informs shoppers about the duties payment option required for their country during checkout.

        Note

        When a customer visits your store, Global-e detects their location and automatically inserts the country name, and displays the relevant messages regarding shipping and duties & taxes.

    • Design settings (show/hide your logo).

    • Preview options:

      • Free shipping:

        • Available - Minimum order required for free shipping. Default message: Enjoy free shipping for all orders above $x

        • Unavailable - Free shipping not available. Default message: Enjoy our great international shipping rates

        • To all - Free shipping on all orders. Default message: Free shipping to (your country) on all orders

      • Duties at checkout:

        • Payable - Duties are displayed separately at checkout with the option to prepay. Default message: Duties & Taxes calculated at checkout - choose to pay now or later

        • Hidden - Duties are incorporated in the product price. Default message: All Duties & Taxes are already included - no hidden fees

        • Partial - Duties are incorporated in the product price, with taxes displayed separately at the checkout with the option to prepay. Default message: All duties are already included. Taxes calculated at checkout

    • Button message and formatting.

    • Normal and hover mode text, body, and border color settings.

      Note

      You can reset your settings to their default configurations by clicking Reset to default at the bottom of the page.

Design: Country Switcher Pop-up

For added convenience, Global‑e offers the option to customize the appearance and content of the Country Switcher, aligning it with your brand identity and design.

Country Switcher Structure

The following figure shows the structure of the Country Switcher customisable elements.

Country_Switcher_Numbered.png
Country Switcher Customisable Elements

The following table lists the Country Switcher pop-up elements that can be customised.

Note: If fonts are not Google fonts, the merchant has to provide the font files in ttf /otf format

#

Element

customisable

1

Title

Font style, font size, font colour

2

Text

Font style, font size, font colour

3

Logo

Image

4

Background

Background colour, background image

5

Drop-downs

Font style, font size, font colour, arrow style, background colour, location (next to the text/below the text)

6

Buttons

Each button can be customised differently

Font style, font size, font colour, button colour, button width, button height, button location coordinates (left, top)

7

X (close) button - on/off

If the X button is part of the pop-up, the image of the button can be part of the background image, and button location coordinates (left, top).

8

Size

8a. Pop-up height

8b. Pop-up width

File Format

Make sure to deliver the mock-up in any of the following file formats:

  • PSD

  • XD

  • Online design (example: https://zeplin.io/)

  • Image (recommended: JPEG or PNG. Other formats are also supported.)

  • PDF

Country Switcher Pop-Up Examples

This section provides customisation examples of the Country Switcher popup.

image4.tmp
shipping_worldwide_popup.png

Country Switcher and Welcome Pop-up Combined

combined_welcome_switcher.png
Page Design
Customizing the Checkout and Confirmation Pages

This section details the items that are customisable on both the Checkout and Confirmation pages.

You can use this Figma page to make any customizations that you require. Duplicate and modify the file as needed.

Note

The checkout page layout is fixed (it cannot be changed).

For information about customizing your Checkout page, see Configuring Your Checkout Page.

The Checkout page shows the following:

  • Order Summary

  • Billing and Shipping Addresses

  • Shipping Method

  • Billing Summary and Payment

The following figure shows the Desktop Checkout page:

Checkout_Page_Structure.png

The following figure shows the Desktop express checkout payment buttons:

Express_payment_buttons.png

The following figure shows the Mobile Checkout page:

Checkout_Page_Layout_Border.png

The following figure shows the Mobile express checkout payment buttons:

mobile_express_buttons.png
Confirmation Page Examples