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Email Types

Global‑e supports many different email types that are sent during the various stages of the order’s lifecycle.

The following are the supported email types:

Order Received

The Order Received emails are sent when the order is received but pending authorization.

These emails are triggered when the order is flagged for a “fraud check” at checkout or the payment is pending, and the order is not yet confirmed.

Attachments

N/A

The Email Title

Chargeback request received for order number {orderId}

The Email Content
Order_Received_Email.png
Order Confirmed

The Order Confirmed email is sent out once the order is confirmed and payment is authorized.

The email is triggered when the order status is changed to: Received by Global‑e.

Attachments

N/A

The Email Title

Order confirmed - {Merchant Name} by Global‑e - order number {GE Order ID}

The Email Content
Order_confirmed_email.jpg
Order Dispatched

This email is sent to the customer when the order is dispatched from the hub and picked up by the carrier.

This email is triggered once the order status is changed to “Dispatched to Customer”.

The status change can happen:

  1. Following a manual processing

  2. Shipper EOD Manifest

  3. Automatic status change based on tracking events

Attachments

The following attachments are added to the email:

  1. VAT invoice – for EU internal orders (both merchant and customer are from the EU) and for domestic orders.

  2. Customer Receipt – for cross-border orders or outside the EU.

  • Enabled by default but can be disabled.

  1. Commercial invoice – when enabled, for emails outside of the EU.

  • Disabled by default.

The Email Title

Your order has been shipped! - {Merchant Name} by Global-e - order number {GE Order ID}

The Email Content
order_dispatched-20210808-132905.png
Order Dispatched Partially

This email is sent in case of a split order, when only one or some of the total parcels have been sent to the customer and some are still waiting to be sent.

The email is triggered when: for Split orders, where the status of some of the parcels change to “Dispatched to Customer.”

  1. A parcel or some of the parcels have been processed manually.

  2. Sent in the Shipper EOD manifest.

Attachments

The following attachments are added to the email:

  1. VAT invoice – for EU internal orders (both Merchant and customer are from the EU) and for domestic orders.

  2. Customer Receipt – for cross-border orders or outside the EU.

  • Enabled by default but can be disabled

  1. Commercial invoice – when enabled, for emails outside the EU.

  • Disabled by default

The Email Title

One of your packages has been shipped.

The Email Content
order_dispatched_partly_updated.png
Last Parcel Notice

The ability to send a different email for the last parcel of split orders is supported and can be configured.

The email is triggered in case of a split order and one of the following occurs:

  1. The final parcel is shipped (when parcel quantity is known)

  2. The Entire remaining content is shipped with the parcel.

If the email is configured, the Dispatched Partially email is sent to the first parcels and the Last parcel email will be sent to the last parcel. Comment: Not clear

Dispatch Emails with Out-of-Stock Products

The ability to display Out of Stock (OOS) products in the dispatch emails (Dispatched and Dispatched Partially) is available.

If configured, the OOS products can be displayed below the order summary section.

The Behavior
  1. A product is identified as OOS during fulfilment.

  2. The OOS email is not sent to the customer.

  3. The order or parcel is fulfilled and shipped.

  4. The dispatched emails are triggered with the OOS element:

    1. In case the full order is shipped (single parcel or consolidated shipments) – the element is added to the Order Dispatched email.

    2. In case of a split order – the element is added to the Dispatched Partially email.

The Email Title

The same email title set for the original email is used. The title can be modified.

The Email Content
out_of_stock_email.png
No Manifest Parcel Dispatched

This email notifies customers that additional parcels were dispatched after a previous parcel was already sent.

The email is triggered when a merchant that works with “No Merchant EOD” changes the status of a second parcel (or more) to “Dispatch to Customer”.

This happens after the first parcel was already processed and changed to “Dispatch to Customer” and then the second parcel (or more) is also processed.

Attachments

The following attachments are added to the email:

  1. VAT invoice – for EU internal orders (both merchant and customer are from the EU) and for domestic orders.

  2. Customer Receipt – for cross-border orders or outside the EU.

  • Enabled by default but can be disabled.

  1. Commercial invoice – when enabled, for emails outside the EU.

  • Disabled by default.

The Email Title

Update about your order - {Merchant Name} by Global-e - order number {GE Order ID}

The Email Content
no_manifest_parcel_dispatch.png
Order Delivered to Store

This email notifies customers that their order has arrived at the store and is ready for collection.

This email is triggered when the order status has changed to “Delivered to Store”.

Attachments

The following attachments are added to the email:

  1. VAT invoice – for EU internal orders (both merchant and customer are inside the EU)

  2. Commercial invoice – when enabled, for emails outside the EU.

  • Disabled by default.

The Email Title

Your order is ready for collection.

The Email Content
Order_Delivered_to_Store-20210809-131926.jpg
Parcel Arrived in Destination Country

The email is sent to the customer when the parcel is identified as “arrived in the shipping country”.

This email is configurable per merchant.

The arrival at the destination is identified according to the following logic:

A Tracking event previously mapped as “arrived in destination country” for the shipper.

Attachments

N/A

The Email Title

Your order has arrived in the country.

The Email Content
Parcel_arrived_in_Destination_country.png
Order Cancelled by Customer

This email is sent after an order has been cancelled following a customer request.

The email is triggered when the order is cancelled on the Merchant Portal by the Global‑e personnel and the reason chosen is “Order cancelled – by customer request email.”

Attachments

N/A

The Email Title

Order Cancellation - {Merchant Name} by Global‑e - order number {GE Order ID}

The Email Content
order_canceled_by_customer.png
Order Cancelled – Unverified Information

This email notifies the customer about a cancelled order due to incorrect information provided by the customer.

The email is triggered when the order is cancelled on the Global‑e Merchant Portal by the Global‑e personnel and the cancellation reason chosen is “Order Cancelled – unverified information.”

Attachments

N/A

The Email Title

Order Cancellation - {Merchant Name} by Global‑e - order number {GE Order ID}

The Email Content
order_cancelled_unverified_information.png
Order Cancelled due to Technical Reasons

This email notifies the customer about a cancelled order due to a technical reason.

The email is triggered when the order is cancelled on the Global‑e Merchant Portal by the Global‑e personnel and the reason chosen is “Order Cancelled – Tech issue.”

Attachments

N/A

The Email Title

Order Cancellation - {Merchant Name} by Global‑e - order number {GE Order ID}

The Email Content
order_cancelled_technical_reasons.png
Order Cancelled – Discontinued

This email notifies the customer about a cancelled order due to a discontinued product.

The email is triggered when the order is cancelled on the Global‑e Merchant Portal by the Global‑e personnel and the reason chosen is “Order Cancelled – Discontinued.”

Attachments

N/A

The Email Title

Order Cancellation - {Merchant Name} by Global‑e - order number {GE Order ID}

The Email Content
order_cancelled_discontinued.png
Order Cancelled Due to Out-of-Stock

This email notifies the customer about a cancelled order due to the product being out of stock.

The email is triggered when the order is cancelled on the Global‑e Merchant Portal by the Global‑e personnel and the reason chosen is “out of stock email.”

Attachments

N/A

The Email Title

Order Cancellation - {Merchant Name} by Global‑e - order number {GE Order ID}

The Email Content
order_cancelled_out_of_stock.png
Order Cancelled – Incorrect Address

This email notifies customers about a cancelled order due to incorrect shipping information.

This email is triggered when the order is canceled from the Merchant Portal for the following reason: “Cancelled – Incorrect Address”.

Attachment

N/A

The Email Title

Order Cancellation - {Merchant Name} by Global‑e - order number {GE Order ID}

The Email Content
order_canceled_incorrect_address.png
Lost by Merchant, Lost by Hub, and Lost by Shipper
Attachments

N/A

The Email Title

Your order lost - {Merchant Name} by Global-e - order number {GE Order ID}

The Email Content
lost_in_transit.png
Out-of-Stock Notification

This email notifies customers that at least one product in their order is out of stock (OOS).

This email is triggered when:

  1. Some products are marked as Out of Stock in the merchant’s manifest.

  2. Some products are amended to be OOS on the Merchant Portal.

Attachments

N/A

The Email Title

One of your packages has been shipped.

The Email Content
out_of_stock.png
RMA Created

This email notifies customers that an approved return was created.

This email is triggered when a return is created for the product in the return portal.

Attachments

The following attachments are added to the email:

  1. Return label

  2. Commercial invoice

The Email Title

Return Merchandise Authorisation number {RMA Number}

The Email Content
RMA_created.png
Refund Notification on Returned Products

This email notifies customers that a refund was created for specific products.

This email is triggered when a refund is created on the Global-e Merchant Portal or via CreateOrderRefundAPI for a product or as a full refund.

The Email Title

Refund Notification - {Merchant Name} - order number {GE Order ID}

Attachments

N/A

The Email Content
refund_notification.png
Refund Notification – No Products

These emails are sent to the customer regarding a refund that was approved by customer support personnel, without assigning it to a specific product.

The email is triggered when a refund is created for a service gesture or shipping cost without assigning it to a product.

Attachments

N/A

The Email Title

Refund Notification - {Merchant Name} - order number {GE Order ID}

The Email Content
refund_notification_no_products.png
Replacement Order Created

This email is sent once a replacement order is created on the Merchant Portal:

image6.png

The email is triggered when the replacement process is complete, and the replacement order is created.

Attachments

N/A

The Email Title

Replacement order created - {Merchant Name} by Global‑e - order number {Global‑e Replacement Order ID}

The Email Content
replacement_order_created.png
Replacement Order Delivered to Store

This email notifies the customer that their replacement order has arrived at the store and awaits pickup.

The email is triggered when the replacement order status has changed to “Delivered to Store”.

Attachments

The following attachments are added to the email:

  1. VAT invoice – for EU internal orders (both merchant and customer are inside the EU)

  2. Commercial invoice – when enabled, for emails outside the EU.

  • Disabled by default.

The Email Title

Your replacement order is ready for collection.

The Email Content
replacement_order_delivered_to_store.png
Replacement Order Shipped

This email is sent when the replacement order is dispatched to the customer.

This email is triggered when the replacement status is changed to “Dispatched to Customer”.

Attachments

The following attachments are added to the email:

  1. VAT invoice – for EU internal orders (both merchant and customer are inside the EU).

  2. Commercial invoice – when enabled, for emails outside the EU.

  • Disabled by default

The Email Title

Your replacement order has been shipped! - {Merchant Name} by Global-e - order number {Global-e Replacement Order ID}

The Email Content
replacement_order_shipped.png
Virtual Goods Order Confirmed

This email notifies customers about a confirmed order that includes Virtual Goods only.

This email is sent instead of the Confirmation email.

Attachments

N/A

The Email Title

Order confirmed - {Merchant Name} by Global‑e - order number {GE Order ID}

The Email Content
Virtual_goods_confirmed1.png
Customer Details Enquiry

This email notifies customers about a pending contact from the Carrier regarding their Order.

To clear customs in some countries, additional personal information may be required (such as your ID number or Tax ID).

To notify customers about the pending inquiry and make sure the Carrier’s request is not ignored, this email is sent together with the confirmation email.

Attachments

N/A

The Email Title

Additional information required for your order - {Merchant Name} by Global‑e - order number {GE Order ID}

The Email Content
customer_details_enquiry.png
Flash Sale Order Confirmed

The Flash Sale Order Confirmed email is sent when the order is confirmed during a Flash sale.

The emails are triggered when the order is confirmed and the setting for Flash sale is enabled.

Attachments

N/A

The Email Title

Chargeback request received for order number {orderId}

The Email Content
flash_sale_order_confirmed.png
Incorrect Address Query

This email notifies customers that the address provided is not identified and requests a correction.

The email is triggered manually by the Global‑e operations team.

There are 2 types of email templates:

  1. Customer email – If Global‑e provides first-line customer support, this email is sent directly to the customer, asking the customer to provide a correct address.

  2. Merchant email – if the merchant handles Customer support, the email is sent to the merchant’s customer care team, asking them to contact the customer and get the correct address.

Attachments

N/A

The Email Title

Chargeback request received for order number {orderId}

The Email Content – Customer Version
incorrect_address.png
The Email Content – Merchant Version
incorrect_address_merchant_version.png
Order Received - Bank Transfer

This email notifies customers that their order has been received and that the confirmation is pending payment completion via bank transfer as selected on the checkout page.

This email is triggered once an order is received, and the selected payment method is “bank transfer”.

Attachments

N/A

The Email Title

Chargeback request received for order number {orderId}

The Email Content
order_received_bank_transfer.png
Raffle Order Confirmed

The Raffle Order confirmed email is sent out once the raffle order is confirmed.

The email is triggered when:

  1. The order status is changed to: “Received by Global-e”

  2. The order includes a single product that holds a MetaData attribute, which is mapped to flag a “raffle product”.

This email is branded.

Attachments

N/A

The Email Title

Raffle participation confirmed - {{Merchant Name} by Global‑e - order number {GE Order Id}

The Email Content
raffle_order_confirmed.png
Chargeback Enquiry

This email notifies customers that Global-e was informed about a request for a chargeback, and we enquire about the reason.

This email is triggered manually by the Global-e Finance team.

This email is not branded.

Attachments

N/A

The Email Title

Chargeback request received for order number {orderId}

The Email Content – Customer Version
chargeback_enquiry.png
Incorrect Phone number

This email notifies customers that there is an issue with their phone number and asks them to provide the correct number to the Global-e Customer Support (CS) team.

This email is triggered manually by the Global-e CS team.

This email is not branded.

Attachments

N/A

The Email Title

Incorrect phone number provided for order number {GE Order ID}

The Email Content
incorrect_phone_number.png
Incorrect Phone number – Contact Carrier

This email notifies customers that there is an issue with their phone number and asks them to provide the correct number directly to the carrier.

This email is triggered manually by the Global=-e CS team.

This email is not branded.

Attachments

N/A

The Email Title

Incorrect phone number provided for order number {GE Order ID}

The Email Content
incorrect_phone_number_contact_carrier.png
Incorrect Address - Contact Carrier

This email notifies the customer that the provided shipping address is not clear. It asks the customer to provide a detailed and accurate shipping address.

Attachments

N/A

The Email Title

{Merchant Name} by Global-e - order number {GE Order ID} – ADDRESS ISSUE

The Email Content
incorrect_address_contact_carrier_2png.png
Personal ID Required

This email notifies customers that their personal ID is required to clear their order from customs.

This email is triggered manually by the Global-e CS team.

This email is not branded.

Attachments

N/A

The Email Title

Personal ID required for order number {GE Order ID}

The Email Content
personal_id_required.png
Personal ID Required - Contact Carrier

This email notifies customers that their personal ID is required to clear their order from customs and asks them to provide it directly to the carrier.

This email is triggered manually by the Global-e CS team.

This email is not branded.

Attachments

N/A

The Email Title

Personal ID required for order number {GE Order ID}

The Email Content
id_required_contact_carrier.png
KYC Number Required

This email notifies customers that their KYC number is required to clear their order from customs and asks them to provide it directly to the carrier. Comment: Is this a mistake?

This email is triggered manually by the Global-e CS team.

This email is not branded.

Attachments

N/A

The Email Title

KYC number is required for order number {GE Order ID}

The Email Content
kyc_number_required.png
KYC Number Required – Contact Carrier

This email notifies customers that their KYC number is required to clear their order from customs and asks them to provide it directly to the carrier.

This email is triggered manually by the Global-e CS team.

This email is not branded.

Attachments

N/A

The Email Title

KYC number is required for order number {GE Order ID}

The Email Content
incorrect_address_contact_carrier_2png.png
Failed Refund

This email notifies customers that a refund attempt has failed and that their bank details are required.

The email is triggered manually by the Global‑e CS team.

This email is not branded.

Attachments

N/A

The Email Title

Your requested refund has failed.

The Email Content
failed_refund.png
Delayed Fulfilment

This email notifies customers that their order is delayed due to fulfilment issues.

This email is triggered manually by CS team.

This email is branded.

Attachments

N/A

The Email Title

Your order has been delayed

The Email Content
delayed_fulfillment.png
Coupon Appeasement

This email informs customers that the CS team wishes to provide them with a new coupon as a way of appeasement.

This email is triggered manually by the Global-e CS team.

This email is branded.

Attachments

N/A

The Email Title

You got a free coupon!

The Email Content
coupon_appeasement_.png
Carrier Delay

This email notifies customers that their order is delayed due to issues with the carrier.

This email is triggered manually by CS team.

This email is not branded.

Attachments

N/A

The Email Title

You order has been delayed.

The Email Content
carrier_delay.png